Today here are some ads form Schlitz Beer's 1960s Real Gusto ad campaign. This is just the tip of the iceberg for these ads. Do a quick google search and you will find many more. All five of these ads were from 1964 and 1965. I especially like the one from the 1964 Olympics in … Continue reading 1960s Schlitz Beer Real Gusto Ads
This is a 1957 ad campaign that ran in magazines from Chase & Sanborn for their instant coffee. These featured illustrations by cartoonists Whitney Darrow Jr. I know these old ads can be wordy with tiny print so I typed out the ad copy beneath each ad. My favorite part of the ad is in … Continue reading Chase & Sanborn 1957 Flavor Break Instant Coffee Ad Campaign
I did not grow up with this cake at all. Actually I never heard of it until I started collecting charity or community cookbooks and other vintage cookbooks. I will admit that even if someone made this cake I would not have tried it. Why you ask? I have never been a fan of coconut. … Continue reading History of Lazy Daisy Cake
Bob Newhart is an actor and a stand up comedian. If you are of the younger generation you may remember him from his small part as Professor Proton on Big Bang Theory or in the movie Elf. Others may remember him from the 1970s television show The Bob Newhart Show or his 1980s show Newhart. … Continue reading Bob Newhart’s Carrot Mold
In the mid 1970s, Bicentennial fever swept the nation which celebrated the 200th anniversary of the United States becoming an independent nation. There were special quarters, half dollars and dollar coins minted between 1975 and 1976. Cities around the country had celebrations and fireworks. Museums such as the Smithsonian had special exhibits. Even Queen Elizabeth … Continue reading McCall’s Great American Recipe Collection
"We Chinese like to think of cooking as a distinctive art form - and a very practical one at that." - Grace Zia Chu Grace Zia Chu was born into a prominent Chinese family as the oldest of nine children in 1899. Her father was notable Christian writer and teacher, Zia Hong-lai. In 1918, she … Continue reading Grace Zia Chu
Unlike some of the recipes I write histories about, this is a dessert that my mother did make quite a bit in mine and my siblings early childhood. That really is not surprising as my mother grew up in the sixties and seventies so this would have been a very familiar and easy recipe to … Continue reading The History of Pineapple Upside Down Cake
